What Is a Target Audience and How to Define One?
In marketing, one question always stands at the center: to whom are you talking? The ...
What Is Customer Journey and Why Is It Important?
Customer journey refers to the process that each customer goes through during the interaction with ...
Best Social Media Platforms for Small Business Growth
Social media marketing is a form of digital marketing that uses social media platforms to ...
Essential Steps for Successful Small Business Marketing
Marketing is a key activity of any successful organization, enabling the connection of a product ...
From Idea to Minimum Viable Product
Before you start building a product or service, it’s crucial to test your idea to ...
How to Create an Effective Value Proposition
The term value proposition was first used in a research paper by McKinsey & Company ...
Market Research – Definition & Methods
Understanding customer needs is crucial in today's competitive landscape. While many organizations believe they grasp ...
Summer school in Silicon Valley: Experiences of Austrian students
This summer, four students from Austria – Iris, Linda, Sebastian, and David – joined us ...
What is Brainstorming? Techniques and Rules
Brainstorming is a method that teams use to generate ideas to solve a specific problem. ...
The Road to Success: The Art of the Elevator Pitch
An elevator pitch is a short way of presenting yourself or a product. It is ...
Your Guide to Networking
Networking is the exchange of ideas and information between individuals connected by a common career, ...
Business Development 101: Definition, Strategies & Steps
Business development is the process of planning for future growth by identifying new opportunities, creating ...
What is Servant Leadership?
Servant leadership is a leadership style that emphasizes the importance of employee growth, well-being, and ...
Effective Time Management: A Guide for Startup Founders
Startup founders often face many responsibilities and are racing against time to ensure the success ...
Master Problem-Solving with These Four Techniques
In a dynamic business environment, the ability to solve problems is critical to the success ...
Patricija’s Insights: Growth and Connection at ABC BootCamps
Remember Patricija? A girl who participated in the Algebra Buddy program at Algebra University and ...
Successful Digital Transformation in SMEs
Digital transformation is no longer an option, but a necessity for small and medium-sized enterprises ...
5 Key AI Tools for Business Improvement
Technological advances, fueled by artificial intelligence, are constantly transforming the way we perform tasks in ...
Innovation Unleashed: Insights from ABC Silicon Valley 2024
The second week in Silicon Valley was full of inspiring events, amazing speakers, and visits ...
Innovative California: Our First Week at ABC Silicon Valley 2024
California welcomed us with warm sun and exciting possibilities. We immediately felt the energy of ...
Preparing for Summer School in San Jose
San Jose, California, often called the "Capital of Silicon Valley," is a thriving hub of ...
How to Finance Your Startup?
In today's dynamic world, starting your own startup is an exciting adventure full of challenges ...
Business Plan: The Key to Your Company’s Success
A business plan is a document that describes in detail the goals of a business ...
10 Books on Innovation and Entrepreneurship You Must Read
We have all found ourselves in a situation where we are looking for inspiration or ...
Last Chance to Apply for ABC Silicon Valley: Don’t Miss Out!
We're entering the final week of applications to participate in the ABC Silicon Valley program, ...
From Algebra Buddy to ABC Silicon Valley: meet Patricija
Entering international education can be challenging, but for Patricija it was a step towards progress. ...
Unveiling the Benefits of Interactive Learning
In the world of education, interactive learning is becoming a key concept that is transforming ...
10 benefits of a summer school
Summer schools offer an opportunity for students to learn new skills outside the regular academic ...
How to foster a culture of innovation?
Company culture determines the relationships and actions of its employees within the company and shapes ...
The Key Roles of Effective Leaders
In today's dynamic business environment, the ability to lead innovation is becoming critical to the ...
Unlocking Innovation: The Power of Design Thinking
We're pretty sure you've heard of design thinking by now. But do you know what ...
What is sustainable innovation?
According to the researcher Richard Adams, sustainable innovation involves making intentional changes to a company’s ...
Why Silicon Valley is like heaven for startups
Silicon Valley is home to dozens of major technology, internet, and software companies. Like Apple, ...
Leveraging the CO-STAR Framework: Transforming Your Insights into Investable Ideas with Generative AI
Interested in knowing how generative AI can accelerate idea development and help you get across ...
Breaking Barriers: Women Who Shaped the Future of Tech
On International Women's Day, we want to focus on women in tech, and their inspirational ...
Innovation on an Olympic Scale: Embracing Data-Driven Development
In the following lines, dive with us into the world of innovation and the Olympic ...
Erasmus+ and summer school – what’s the difference?
You are currently on your Erasmus exchange, and you're unsure about what comes next. Do ...
The Blueprint for a Successful Innovation Ecosystem
According to the Global Innovation Hubs Index 2022, the innovation ecosystem's top 10 cities/metropolitan areas ...
What is social entrepreneurship?
Bill Drayton is an American social entrepreneur. He is responsible for the rise of the ...
Skills to develop for an entrepreneurial mindset
What does it take to become a successful entrepreneur? Often, we come across motivational speeches ...
10 interesting facts about Silicon Valley
Silicon Valley is a nickname for the southern portion of The San Francisco Bay Area ...
10 interesting facts about Toronto which you probably didn’t know
From iconic landmarks to hidden gems, Toronto's landscape is a mosaic of neighborhoods, each with ...
What makes a good team?
Teamwork makes the dream work... said John Maxwell. Namely, a team brings together individuals to ...
10 AI tools that will make your life easier
AI will replace you... Ever heard this sentence? We are pretty sure you did! But, ...
Exploring the world of Emerging Technologies
In 2023, we've truly immersed ourselves in terms like AI, IoT, VR, AR. But what ...
Organizing a summer school – behind the scenes
You've always wondered how do behind the scenes of organizing a summer school look? Who is ...
Starting your own business – tips & tricks
Embarking on the thrilling journey of launching your own startup? Buckle up, because in this ...
5 reasons to join ABC BootCamps
ABC BootCamps started back in 2014 to address the gap between traditional education and the ...
Success stories – double the inspiration from two summer program stars
You've already heard that our summer programs in Canada and USA have interactive lessons, guest ...
Fun and learning – finding the balance
Students nowadays have a really crowded schedule. They are going to classes, working, maybe even ...
Exploring DMZ: Hub of Innovation
Participants at DMZ Sandbox during ABC Toronto 2023 During ABC Toronto 2023, we ...
Unlocking entrepreneurial success at ABC BootCamps in Toronto 2023
Last summer we had a blast at the ABC BootCamps summer program in Toronto! ...